Facebook Hello Rolled Out – Is Facebook Manipulating User Data?

Facebook has over 1.4 billion users, which is practically more than the whole population of China – the world’s most populous country.

There is no single place on this earth where there are more people than on Facebook.

This is one major reason why marketers have turned to this social media application as their main marketing platform as they can get a tailor-made audience from this site. Facebook has been around for quite some time and for sure, it has achieved a lot. There is nothing that is stopping the company from getting even much bigger. They use any means available to get bigger, be it by acquiring already established entities like WhatsApp or through inventing their own like Facebook Messenger and Facebook Hello. The latter app is the latest in line and the current version is, which was released a few days ago.

Facebook holds the power of information

Facebook has evolved and now it is everything. You can connect with your friends or even advertise your business. What makes Facebook such a powerful tool is the fact that it holds the largest data repository in the world today. As noted earlier, this messenger has over 1.4 billion users from all over the world and as such, it has the information power that any person would ever need as far as any user is concerned. Whether you are looking for who a person is, where this person is, who s/he hangs out with, what they eat and even what they are planning to do in the next few days or months Facebook has got you covered.

Facebook has the ability to analyze this data and come up with details of your habits and reports about the same. Using these reports and stats, marketers can do extremely well in the market thanks to detailed knowledge of the consumption habits of users.

Facebook Hello helps identify callers

The latest invention from Facebook is the Facebook Hello app. Using this application, Facebook will be able to provide you with details of any person who is calling you even if you don’t have their details on your Facebook account. Facebook has the contact details of every person who uses the app. They also know where you are whenever you interact with the app. As a result, the company is making use of this data to provide users with an app that will help them identify callers on their phone.

While this feature might be appreciated by many, there are others who feel odd about the feature. If Facebook can make use of your contact details and provide them to any random person, what else can it do with your personal information? Well, Facebook has always maintained that it keeps the personal information of all users to itself and no third party apps can get the details without your consent. Let’s hope this is true and that this latest version of Facebook Hello is just the company’s way of giving back to the community that has been so loyal to it over the years.

The latest Hello can be downloaded from the official Google Play Store for free.

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